ClickFunnels Review – Funnels & Community
ClickFunnels is a funnel-first platform that helps small business owners build sales funnels, landing pages, and memberships with ease. With pre-built templates, drag-and-drop tools, and Russell Brunson’s educational ecosystem, it’s designed to save time and maximize conversions.
ClickFunnels Review for Small Business Owners
ClickFunnels isn’t just a tool — it’s a movement.
If you’ve ever heard marketers, coaches, or entrepreneurs talk about “funnels,” chances are they’re either using ClickFunnels or learning from its co-founder, Russell Brunson.
Launched in 2014, ClickFunnels quickly grew from a simple idea into one of the most powerful platforms in online marketing. Today, it powers millions of businesses worldwide, from solopreneurs selling a $27 eBook to companies generating millions through webinars and product launches.
But here’s the real hook
Russell didn’t just build software — he built an education-driven community around it. His famous One Funnel Away Challenge (OFA) has transformed the way small businesses approach online marketing.
Why the One Funnel Away Challenge Matters
- A 30-day crash course in building your first funnel — taught by Russell Brunson himself.
- You don’t just get software; you get step-by-step coaching, templates, and accountability.
- Thousands of entrepreneurs say OFA gave them their very first breakthrough online.
👉 Even if you’re brand new (or not sure funnels are “your thing”), this program gives you unmatched value. You’ll walk away with a working funnel, marketing clarity, and access to Russell’s community, which includes weekly giveaways, live updates, and ongoing training.
That’s why we strongly recommend: if you’re starting out, begin with the One Funnel Away Challenge.
It’s not just about buying software — it’s about learning a system that can literally change your business forever.
Key Features at a Glance (Explained Simply)
✅ Drag-and-drop funnel builder (no coding required).
If you can move boxes in PowerPoint, you can design funnels here. No coding or designers needed.
✅ Pre-built templates for sales funnels, webinars, launches, etc.
You don’t start from scratch — just pick a proven template, plug in your content, and launch.
✅ Built-in checkout & payment integration.
Stripe, PayPal, and other gateways connect seamlessly. No broken buttons, no extra plugins.
✅ Email automation (basic, but works).
Great for simple sequences like welcome emails and follow-ups. For advanced campaigns, pair it with a dedicated email tool.
✅ A/B testing to optimize conversions.
Run experiments on headlines, buttons, or page layouts to see what gets the best results.
✅ Affiliate management (Backpack).
Want others to promote your product? Set up an affiliate program inside ClickFunnels — no extra software needed.
✅ Membership site hosting.
Perfect for course creators or coaches. Upload lessons, protect content, and let customers log in.
Real Customer Reviews on ClickFunnels
What Top Review Sites Say About ClickFunnels
- Capterra → 4.6/5 stars → Users love templates, dislike pricing.
- G2 → 4.5/5 stars → Praised for simplicity and conversion-focused design.
- Trustpilot → 4.4/5 stars → High marks for support and Russell’s community, but beginners mention a learning curve.
SaaSChooser’s Recommendation
After testing dozens of funnel tools, here’s how we stack them:
Systeme.io → Best Value for Money
ClickFunnels → Best for Serious Marketers
GetResponse → Best Hybrid Tool
Final Verdict
ClickFunnels is not the cheapest tool — but it’s the most battle-tested funnel builder with the strongest community.
If you want templates, training, and a proven ecosystem that’s helped thousands of entrepreneurs hit their first $10K online, ClickFunnels is worth the investment.
👉 Start with the One Funnel Away Challenge and decide for yourself.